Reshape your advertising

Always-on Optimization.
Transformative Results.

Your small agency advantage starts here.

Why choose us?

Speed

We are nimble, responsive, scrappy and data-driven. We deliver results faster than large agencies. Skip the learning curve.

Agility

The market moves fast, so should your advertising lessons. We believe in short-term lessons and long term relationships. 

Results

Our rhetoric matches our record. Our small and medium businesses clients have had a ton of success achieving growth and profitability.

Meet Craig

Intonation’s founder, Craig is a seasoned performance marketing expert with a proven track record of launching and scaling startups. His passion for technology and deep understanding of digital marketing translates into effective strategies that drive real results for clients. 

Prior to starting Intonation, he led the direct sales team at the wireless speaker giant, SONOS (NASDAQ: SONO). 

In 2018, Craig founded Intonation seeing opportunity to providing right-fit, no-nonsense, expert-level marketing to small and medium businesses.

Errin Cecil-Smith

Founder/CEO @Riviera Partners

“You want Craig on your squad. I have worked with him several times for different companies and watched him succeed without a prescription. I trust Intonation with my brand and my investment!”

Justin Gardner

Founder/CEO @Active Skin Repair

“Craig cut costs, and increased our ROAS, effectively writing his own checks! Intonation gets you honest, unmatched, personalized efforts rarely seen in performance marketing agencies.”

Sheeva Sairafi

Founder/CEO @HoldOn Bags

“You’ll want to come back for more! With my latest business, Craig helped me build a foundation and bring our first $1MM in revenue in 6 months. Craig is committed and invested in the brands he partners with “

Value on both sides of the table

Delighted Customers

Core capabilities

How we grow brands

Paid Search

Appear in front of the right folks as they’re actively searching for your product or service.

Paid Social

Stop prospects as they scroll. Illustrate value and inspire action.

Remarketing

Revitalize interest through search, display, video, and social remarketing strategies.

Display

Elevate brand awareness by placing your business directly in front of prospects as they browse the internet.

Video

Captivate your target audience with engaging and memorable pre-roll video advertising on YouTube.

Methodology

Channel attribution, marketing mix, conversion rate, average order value, customer lifetime value and more.

Start your Free Audit

    FAQ

    Before we even meet, we’ll get up to speed on your business, market, and those you’re up against. This way, our consultation isn’t just a meet-and-greet – it’s about hitting the ground running.  We should walk away with a clear idea of whether we can team up to make things happen.

    Transparency is key, so let’s be upfront: budget matters. We’ll work with you to figure out if your goals and the numbers line up. No sugarcoating, just an honest assessment to see if we can be a good fit.

    For all of our advertising clients, you’ll receive a custom built dashboard in Google Sheets with detailed weekly metrics and monthly trends. But reporting is so much more than that. We meet regularly (usually bi-weekly, but we’re flexible!) to decode the numbers and connect them to our ongoing projects. We’ll make sure you understand how everything works together to achieve your goals.

    We’re highly selective about who we work with as we need to ensure a good fit on both sides. That said, we sign on for 6 month deals with most clients. That’s why our clients tend to stick around for the long haul – by choice, not because of some contract handcuffs. We believe in building strong partnerships and delivering results that keep everyone happy.

    Everything we create, landing pages, imagery, ads copy, videos and data analysis stays with you even if we part ways. Consider it a bonus perk of working with the best.

    Everything’s yours to keep! Not just access, you’ll own the accounts, both the ones you invite us to and the ones we create for you.

    We don’t charge a percentage of spend like many agencies as we believe this misaligns incentives. We offer a straightforward tiered pricing and fees stay consistent month to month and only adjust if your ad spend takes a major leap. This way, you get clear costs and predictable budgeting.

    Join the success

    You’ll be in good company